KXAN Investigate – E9: Is musician payout worth the prestige of playing SXSW? (May 9, 2025)

While SXSW claims to pump hundreds of millions into Austin’s economy each year, A KXAN investigation found a striking gap between the event’s financial impact and the paychecks of those who help make it happen. This week on Inside the Investigation, Digital Reporter Abigail Jones explains the movement to increase pay for SX musicians.